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General Guidelines
• If supplying Hi-Res
PDF files please contact Production
for required specification.
• All typefaces, both
screen and printer fonts must
be supplied
• True Type fonts should
not be used but exchanged for
post script fonts (where they
exist)
• Do not italicise or
embolden typefaces where an
italic or bold version of the
font exists.
• Enbed all fonts if supplying
EPS files.
• Convert fonts to paths
(or outlines) within Illustrator
or Freehand files.
• Files, or graphic elements
within them, should be supplied
as CMYK not RGB or index colour.
• Do not use JPEG encoded
files apart from instances when
files need to be transmitted,
in which case ensure that files
are clearly indentified
• Do not embed JPEG files
within EPS files contained in
documents.
• Ensure that any new
CMYK colours created within
a graphic programme (Photoshop,
Illustrator, Freehand) are also
created with the Quark document
wih the same name and specification
• Do not use ‘Auto
Image’ runaround positionals
as this may cause re-flow of
text.
• Ensure that trapping
is set to ‘Knockout’
where text or graphic areas
are lighter in colour than any
background colour they are positioned
over.
• Lock picture and text
boxes to ensure that no subsequent
moving occurs.
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